Century Real Estate, one of Bengaluru’s leading developers, has recorded more than ₹405 crore worth of bookings in the pre-launch phase of its upcoming mixed-use project, Codename ‘Fast Forward’, strategically located on Old Airport Road, Marathahalli.
Spread across 14 acres, the development is envisioned as a future-ready ecosystem integrating residential, commercial, and lifestyle spaces. Anchored by a 2.2-acre central park and curated leisure zones, the project offers a calm, private environment while maintaining seamless connectivity to major technology hubs along the ORR and Whitefield corridors.
The project has attracted strong end-user interest, with 80% of buyers belonging to the technology sector. Professionals working in and around the ORR and Whitefield corridors have been drawn to the location’s proximity to workplaces, metro connectivity, schools, and healthcare facilities, all within a 30-minute radius.
Maninder Chhabra, Director – Sales, Marketing & CRM, Century Real Estate, said: “The strong pre-launch response reflects the strength of our value proposition — a world-class mixed-use community designed by global experts anchored on a prime land parcel in East Bengaluru’s most sought-after tech corridors, as well as the remarkable trust placed upon us by buyers. Today’s homebuyers are prioritising shorter commute times without compromising on their work and lifestyle needs, and this location addresses that effectively. Achieving over ₹405 crore in pre-launch sales is a testament to our belief and commitment to developing well-conceived and well-located projects that continue to command buyer confidence.”
Century Real Estate’s focus on global design collaborations and thoughtfully planned communities has reinforced buyer confidence. The limited availability of large, quality land parcels in East Bengaluru further adds to the project’s appeal, positioning Codename ‘Fast Forward’ as a landmark development in one of the city’s most established residential micro-markets
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